Matt VanDyke

Matt VanDyke
Water Cluster
Doctoral Student


  • Rowe, VA


  • M.A. in Communication, Virginia Tech, 2012
  • B.A. in Communication, Virginia Tech
  • A.A.S. General Studies, Sourthwest Virginia Community College


  • Graduate Intern, PlayScience/PlayCollective, New York, NY (Summer 2014)

Classes Taught

  • MCOM 3310: Professional Communication Lab
  • MCOM 4301: Media Insights
  • PR 4301: Issues Management
  • PR 4312: Public Relations Campaigns


  • My research seeks to inform theory and practice of how individuals interact with environmental/science information and strategic communication messages. Primarily, I use media psychology and persuasion theories in science and environmental contexts to understand:
    1. How individuals understand and process information.
    2. How source factors and message factors (i.e., content and structural features) influence message processing.
    3. The perceptual, attitudinal, and behavioral consequences of message processing (e.g., learning; attitude change, policy acceptance; message selection).
    Some of my research focuses on methodology and seeks valid indicators of cognitive and emotional variables that permit a more comprehensive understanding of mediated phenomena. My research questions typically are investigated using quantitative methodologies, including experimental research, physiological measures, content analysis and survey methodologies.

Leadership / Awards

  • Top Graduate Student Paper, Advertising Division, AEJMC (2014)
  • Graduate Student Liaison, Communicating Science, Health, Environment, and Risk Division of AEJMC (2013-present)
  • Hutcheson Graduate Fellowship (2013-2014)
  • AT&T Chancellor’s Fellowship (2012-Present)
  • Helen DeVitt Jones Graduate Fellowship (2012-2013)