Matthew S. VanDyke
Graduate Part-Time Instructor
M.A. Virginia Tech, 2012
Office Hours: TR Noon - 1:30 p.m.
My research seeks to inform theory and practice of how individuals interact with environmental/science information and strategic communication messages. Primarily, I use media psychology and persuasion theories in science and environmental contexts to understand: (1) how individuals understand and process information, (2) how source factors and message factors (i.e., content and structural features) influence message processing, and (3) the perceptual, attitudinal, and behavioral consequences of message processing (e.g., learning; attitude change, policy acceptance; message selection).
My secondary line of research examines the role of public relations in environmental/science communication. For example, current projects examine: (1) perceptions of environmental organizations' issues management practices, and (2) government science agencies' and science communication practitioners' public communication strategies.
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