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Michelle Hougland

Director of Marketing

Michelle Hougland

Michelle is responsible for marketing Texas Tech University, which is a pretty cool job since she hails from a long line of Red Raiders and has 15 years of experience in marketing and public relations.

The daughter of a West Texas high school coach, Michelle combined her knowledge of sports with her adoration for communications when she began her career in athletic media relations at Texas Tech University. She moved on to Baylor University and after five years of non-stop athletic events she began working as an account executive for one of the largest communication agencies in Central Texas. She then enjoyed a stint as Marketing Manager for Time Warner Cable’s Central Texas division.

Michelle returned to Lubbock after marrying a Red Raider and began working for the Texas Tech University System. She oversaw the implementation of the visual identity system before joining the Chancellor’s Office as communications coordinator.

She holds a bachelor’s degree in public relations from Texas Tech University and a master’s degree in communications studies from Baylor University. Yet her greatest joy comes from her sons Spencer, Landon and Grant, who amuse and amaze her on a daily basis.

Michelle enjoys listening to the music of Harry Connick, Jr. and prides herself on her mad Google search skills and her ability to organize any project with just the right form.

Contact Michelle Hougland at (806) 742-2136 or michelle.hougland@ttu.edu.