Texas Tech University

Craig Baehr

Baehr, Craig

Professor

Ph.D. University of New Mexico
Office: 363F
Email:craig.baehr@ttu.edu
https://www.linkedin.com/in/craig-baehr-01428569/

Dr. Baehr's interests include content strategy, hypertext theory, online publishing, instructional design, and visual rhetoric. He is the author of Web Development: A Visual-Spatial Approach (2007), Writing for the Internet: A Guide to Real Communication in Virtual Space (2010), and The Agile Communicator: Principles and Practices in Technical Communication (2015, 2017, 2019). 


Books

  • The Agile Communicator: Principles and Practices in Technical Communication. 3rd ed. Kendall Hunt, 2019.
  • Writing for the Internet: A Guide to Real Communication in Virtual Space. with Robert Schaller, Greenwood/ABC-Clio. 2010.
  • Web Development: A Visual-Spatial Approach, Prentice Hall, 2007.

Web DevelopmentWriting for the InternetThe Agile Communicator 3e

Articles and Chapters

  • "Hypertext Theory: Theoretical Foundations for Technical Communication in the 21st Century," with Susan Lang. Technical Communication, 66.1, 2019.
  • "Tech Comm's Core Competencies: Organizational Design." Intercom, March 2017.
  • "Certified Professional Technical Communicator: The Foundation Exam and Its Nine Areas of Competency." Intercom, January 2016.
  • "Complexities in Hybridization: Professional Identities and Relationships in Technical Communication." Technical Communication, 62.2, 2015.
  • "Developing a Sustainable Content Strategy for a Technical Communication Body of Knowledge". Technical Communication, 60.4, 2013.
  • "Conceptualizing the Technical Communication Body of Knowledge: Context, Metaphor, and Direction", with Hillary Hart. Technical Communication, 60.4, 2013.
  • "Creating and Managing Student Chapters for the Society of Technical Communication", with Sally Henschel. Intercom, January 2013.
  • "Incorporating user appropriation, media richness and collaborative knowledge sharing into blended e-learning training." IEEE Transactions on Professional Communication, 55.2, 2012.
  • "Data mining—A hybrid methodology for complex and dynamic research",  with Susan Lang. College Composition and Communication, 64.1, 2012
  • "Hypertext Theory: Rethinking and Reformulating What We Know in Web 2.0", with Susan Lang. Journal of Technical Writing and Communication, 2012.
  • "Assessing the Value of Corporate Blogs: A Social Capital Perspective," with Konstanze Alex-Brown.  IEEE Transactions on Professional Communication, 2010.
  • "Thinking Visually: Heuristics for Web Site Analysis and Design", in Visual Approaches to Web Site Analysis, Hampton Press, 2010.
  • "Web Pages and Writing for the Web", in Pfeiffer & Adkins' Technical Writing: A Practical Approach, 7th ed., Prentice Hall, 2009.
  • "The Need for New Ways of Thinking", with John Logie. Technical Communication Quarterly 14.1, 2005.
  • "Web Pages and Writing for the Web," in William Pfeiffer's Technical Writing: A Practical Approach, 6th Ed., Prentice Hall, 2005.
  • "Visual-spatial Thinking in Hypertexts", with Richard Johnson-Sheehan. Technical Communication, 48.1, 2001.

Edited Journal Special Issues

  • "Sustainable Practices for Developing a Body of Knowledge." Co-Editor with Hillary Hart. Technical Communication, 60.4, 2013.
  • "Visual Thinking, Online Documentation and Hypertext," Co-Editor with John Logie.  Technical Communication Quarterly, 14.1, 2005.

Professional Organizations

  • Society for Technical Communication (Fellow). 2000 - Present.
    • Vice President, 2019 - Present.
    • Chief Examiner for Professional Certification, 2014 - Present.
    • Board of Directors, 2015-2017, 2019 - Present.
    • Summit Conference Track Manager, 2014 - 2015.
    • Program Director, Academic Special Interest Group. 2011 - 2015.
    • Texas Tech University Student Chapter Faculty Advisor, 2010 - Present.
  • Institute of Electrical and Electronics Engineers - Professional Communication Society (IEEE-PCS). 2002 - Present.
    • Associate Editor, IEEE Transactions on Professional Communication, 2016 - Present.
  • Association of Teachers of Technical Writing. 2002 - 2009.
    • Web Site Co-Editor, Association of Teachers of Technical Writing. 2003 - 2009.

Industry Experience

  • U.S. Army Corps of Engineers,  1992 -2002.
    • Technical Writer/Editor & Web Manager for Engineering, 1992-2002.
    • Program Director, Leadership Development, 1994-2002
    • Program Director, Employee Wellness, 1998-2002.

Awards

  • Platinum & Pacesetter Community Achievement Awards, Society for Technical Communication, Texas Tech University Student Chapter, 2019.
  • Fellow, Society for Technical Communication, 2018.
  • Jay R. Gould Award for Excellence in Teaching Technical Communication, 2018.
  • Platinum, Pacesetter, & Most Improved Community Awards, Society for Technical Communication, Texas Tech Student Chapter, 2018.
  • Bronze & Pacesetter Community Achievement Awards, Society for Technical Communication, Texas Tech University Student Chapter, 2017.
  • President's Award, Society for Technical Communication, 2016.
  • Silver Community Achievement Award, Society for Technical Communication, Texas Tech University Student Chapter, 2016.
  • Distinguished SIG Service Award, Society for Technical Communication, 2014.
  • Community of Distinction Award, Society for Technical Communication, Texas Tech University Student Chapter, 2014.
  • Community of Excellence & Pacesetter Awards, Society for Technical Communication, Academic Special Interest Group, 2014.
  • Associate Fellow, Society for Technical Communication, 2013.
  • Community of Excellence Award, Society for Technical Communication, Texas Tech University Student Chapter, 2013.
  • Community of Excellence Award, Society for Technical Communication, Academic Special Interest Group, 2013.
  • Distinguished Technical Communication Award, Society of Technical Communication, for "Visual-spatial Thinking in Hypertext" with Richard Johnson-Sheehan, 2002.