Texas Tech University

LinkedIn to Real Life – Make Your Brand Work for You

business card says your brand here

Oct. 17 and 19 • 3 p.m. • Rawls College of Business Administration, Room 101 • Taught by Bob McDonald, professor of marketing

How do you stand out from the crowd, perhaps when applying for that job you really want?  How do you get people to listen to what you have to say?  In this course, Dr. Bob McDonald will talk about how to use the basic principles of marketing to differentiate yourself, to develop and manage your personal brand, and to communicate your ideas in a way that people will listen to what you have to say.