Texas Tech University

Center for Sales and Customer Relationship Excellence

Grounded in research, focused on results

Regardless of their majors, more than 50% of college graduates will work in a sales related position, but of the over 4,000 colleges in the United States, less than 100 have sales programs or sales courses. The Center for Sales & Customer Relationship Excellence in the Rawls College of Business at Texas Tech University is designed to prepare and develop future sales and customer relationship management leaders through academic programming, research opportunities, and corporate partnerships.

Mission

To advance the knowledge and professional practice of sales and customer relationship management by providing educational and research opportunities to students, faculty, and corporate professionals.

Center Objectives

bullet point image

Advance Research & Creative Endeavors

Best Practice Studies, Sales Effectiveness Measures

bullet point image

Enhance Educational Opportunities

Courses, Certificates, Executive Education, Doctoral Studies

bullet point image

Facilitate Action Learning

Experiential Projects, Internships, Competitions, Clinics

bullet point image

Learning Laboratories

Customer Relationship Management & Virtual Reality Tools, Analytics & Simulation, Behavior Lab, Design Lab

bullet point image

Scholarly Outreach & Regional Development

Conferences, Seminars, Faculty Development, Business Advisory Council, Awards

bullet point image

Alliances & Partnerships

Industry and professional associations, Other Universities, Government and Economic Development Centers

Sales and Customer Relationship Management Undergraduate Certificate

Today, building successful sales strategies and establishing meaningful relationships with customers requires new skills. Students studying at Rawls College are encouraged to take advantage of the four-course Sales and Customer Relationship Management Undergraduate Certificate to complement their undergraduate degree and set themselves apart in the professional world.

The Sales and Customer Relationship Management Undergraduate Certificate is specifically designed to prepare students with the critical skills required to develop successful sales strategies, implement new technologies and build and maintain business relationships.

All undergraduate students at the Rawls College, regardless of their major, can choose to pursue the certificate.

Courses

Sales & Customer Relationship Strategy Competition

Solving business problems with customized research solutions.

Designed to connect theory to practice, the Sales & Customer Relationship Strategy Competition exposes students to real-world challenges and provides hands-on learning experiences, while at the same time delivering impactful solutions to strategic challenges. Participating companies provide us with a sales strategy challenge and over the course of five months our students will utilize proven frameworks, tools, and strategies to solve and make actionable recommendations on the problem.

Download Brochure

2019 Sales and Customer Relationship Strategy Competition2019 Sales and Customer Relationship Strategy Competition

Contact

806.742.1807
Email