Insights
Whitepapers
The following whitepapers were written by College of Media & Communication professional master's students. These whitepapers present key findings from select professional master's student capstone projects related to social, online, and mobile media.
- The US Department of State's Social Media Use Pre- and Post-Benghazi Attack [ view whitepaper ]
- Social Media Use by College Students: Implications for Social Capital [ view whitepaper ]
Case Studies
The following case studies were developed by the Outpost social media lab and College of Media & Communication students.
- Vol. 1, Issue 1. Reaching Audiences Conference [ view case study ]
- Vol. 1, Issue 2. Relay for Life at TTU [ view case study ]
Faculty and Graduate Student Research
View a list of academic research published by TTU College of Media & Communication faculty and graduate students.
Career Development
The Outpost spoke with recent alumni, faculty and staff members, and media professionals to help provide resources and advice for individuals looking to work with social media.
- Q&A with Alex Buckalew
Community Manager, MRY - Q&A with Trevor Bell
Social Media Manager and Content Developer - Q&A with Anna Woodlock
Founder & Chief Strategist, SocialSite Media - Q&A with Dinah Goodson
Assistant Director of Promotions & Fan Engagement,Texas Tech Athletics - Q&A with Shelby Chapman
Owner of Shelby Leigh Chapman Marketing - Q&A with Jennifer Powell
Public Relations Coordinator, M/C/C - Q&A with Devin Colón
Marketing Solutions Manager, Teksys, Inc. - Q&A with Xia Coleman
Event Marketing Intern, San Francisco 49ers - Q&A with April Cunningham
Video Specialist, Dallas Market Center - Q&A with Sydney Holmes
Public Relations Coordinator, TOWN Residential, New York City - Q&A with Samuel Moore
Brand Planner, The Richards Group - Q&A with Sara Krueger
Communications Coordinator, OCI Solar Power LLC - Q&A with Melanie Cornell
Social Media Community Manager, JCPenney - Q&A with Christa Cassata
Digital Copywriter, Stage Stores - Q&A with Becca Jacoby
Account Executive, Weber Shandwick - Q&A with Caroline Trujillo
Assistant Account Executive, FleishmanHillard

College of Media & Communication
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Address
Texas Tech University, Box 43082, Lubbock, TX 79409 -
Phone
806.742.6500