Riding for the Brand: The Maverick Who Created a Profession at Texas Tech

Bill Gustafson, who is credited with starting the personal financial planning program at Texas Tech and advancing the industry nationwide, is retiring after 35 years.
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Texas Tech University System Pursuing Veterinary Medicine School

The System and university leadership are working to address the needs of the agricultural industry, region and students.
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Research Shows Marital Status Affects Women's Financial Awareness

Laura Mattia, a doctoral student in personal financial planning, found married women are more likely to lack financial knowledge.
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Energy Drinks Push Masculinity, But Can Harm Men's Health

The researchers' work shows the men most likely to use energy drinks to boost their performance are losing sleep because of their consumption.
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College of Architecture Well Represented In International Competition

Two alumni won awards while an alumnus and a faculty member were finalists.
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Three Texas Tech Students Earn Gilman Study Abroad Scholarships

About 800 undergraduates earned the award nationwide.
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Apply for 2016 TTAA Scholarships

Know someone who will be an incoming freshman at Texas Tech next fall or someone who is currently enrolled looking for scholarships? Take a look at all of the scholarships TTAA has for 2016!
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Join the Legacy Program

Become a Century Level member or above to have your child entered into the award-winning legacy program. Legacies will receive annual birthday greetings, and, at different stages of childhood, they will receive special gifts to remind them they are a part of the Texas Tech family.
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