Madison “Madi” White is the Hospitality Director at McPherson Cellars in Lubbock, Texas, where she oversees every aspect of the front-of-house experience. A Lubbock native, Madi began her wine career pouring in McPherson’s tasting room, later returning as the Wine Club & Service Manager. She shares, “I have always felt that McPherson is a perfect fit for me to cultivate and grow my skills.”

A Certified Sommelier, Madi is passionate about continuing her wine education, holds her Wine and Spirits Education Trust (WSET®) Level 3 Certification, and is also an instructor for Texas Tech University’s WSET® classes.