TEXAS WINE MARKETING RESEARCH INSTITUTE Industry Reports
Explore research and industry reports on Texas wine and the broader U.S. wine market, drawn from the Texas Wine Marketing Research Institute and respected industry sources.
Industry ReportsCurrent Wine Market Research
2026 Direct-to-Consumer Wine Report, First Silicon Valley Bank
2025 Direct-to-Consumer Wine Report, First Silicon Valley Bank
U.S. Wine Market – Statistics & Facts (2025)
Texas Economic Impact Study 2025
State of the US Wine Industry 2024
2024 Direct-to-Consumer Wine Report, First Silicon Valley Bank
Analysis of the Wine Market in the United States: Situation in 2024, Evolution and
Future Prospects
TWMRI PublicationsTexas Wine Marketing Research Institute Reports
Consumer Attitudes toward Texas Wine (2021)
The Effect of COVID-19 on U.S. Wine Consumption: Six Months After the Original Lockdown
(2021)
Growth of the Wine-in-a-Can Market (2018)
The Economic Impact of Model Wineries in Texas (2017)
Consumer Preference and Perceptions of Wine (2016)
Attitudes towards Alternative Wine Packaging (2016)
Reaching the U.S. Hispanic Wine Market (2014)
Texas Wine Marketing Research Institute
-
Address
Texas Tech University, P.O. Box 41240, Lubbock, TX 79409-1240 -
Phone
806.742.3077 -
Email
texaswine@ttu.edu