Texas Tech University

Zachary P. Hohman, Ph.D.

Associate Professor
Experimental (Social)

Email: zachary.hohman@ttu.edu

Phone: (806) 834-6772

Office: 215, Lab: 207

Ph.D., 2012, Social Psychology, Claremont Graduate University

Dr. Hohman will be reviewing applications for the incoming 2023-2024 class.

Hohman, Zachary

Research Interests

My research investigates the intersection of two broad domains of social psychology: 1) group processes and intergroup relations, and 2) attitudes and persuasion. Within these domains I investigate how social groups influence people's self-conception, attitudes, physiology, and biology as they relate to health behaviors. The goal of my research is to integrate basic cognitive processes into social interactive processes, societal processes, individual process, and internal processes that explain individual health behavior.

Research in my lab has a broad foci on: 1) the role that group processes and intergroup relations play in risk taking, attitude change, and persuasion; 2) the motivational role played by self-uncertainty in attitude change, group behavior, intergroup relations, and self-conception 3) influence processes within and between groups; 4) the structure of self-conception and identity in group and intergroup contexts; and 5) on physiological and biological processes related to attitude change and group processes.

Please see my lab website for more information: http://www.depts.ttu.edu/psy/sith/

Selected Publications

  • Gaffney, A. M., Sherburne, B., Hackett, J. D., Rast, D. E. III, & Hohman, Z. P. (in press). The transformative and informative nature of elections: Representation, schism, and exit. British Journal of Social Psychology. doi: 10.1111/bjso.12279
  • Gaffney, A., Hackett, J. D., Rast, D. E. III, Hohman, Z. P., & Jaurique, A. (in press). The state of American protest: Shared anger and populism. Analyses of Social Issues and Public Policy. doi: 10.1111/asap.12145
  • Dahl, E. J. M.*, Niedbala, E. M.*, & Hohman, Z. P. (2018). Loving the group that denies you first: Social identity effects of ostracism before inclusion. Advanced online publication. Personality and Social Psychology Bulletin. doi: 10.1177/0146167218784901
  • Niedbala, E. M.*, Hohman, Z. P., & Elleby, J. S. (2018). When I'm right you're wrong: Attitude correctness facilitates anger and approach motivation toward opposing individuals. Social Influence, 13, 150-162. doi: 10.1080/15534510.2018.1491888
  • Niedbala, E. M.*, Hohman, Z. P., Harris, B. N., & Abide, A. (2018). Taking one for the team: Physiological trajectories of painful intergroup retaliation. Physiology & Behavior, 194, 277-284. doi: 10.1016/j.physbeh.2018.06.011
  • Niedbala, E. M.*, & Hohman, Z. P. (2018). Retaliation against the outgroup: The role of self-uncertainty. Group Processes & Intergroup Relations. Advanced online publication. doi: 10.1177/1368430218767027
  • Dahl, E.*, Tagler, M. J., & Hohman, Z. P. (2018). Gambling and the reasoned action model: Predicting past behavior, intentions, and future behavior. Journal of Gambling Studies, 34, 101-118. doi: 10.1007/s10899-017-9702-6
  • Hohman, Z. P., Keene, J. R., Harris, B. N., Niedbala, E. M.*, & Berke, C. K. (2017). A biopsychological model of anti-drug PSA processing: Developing effective persuasive messages. Prevention Science, 18, 1006-1016. doi: 10.1007/s11121-017-0836-7
  • Hohman, Z. P., Gaffney, A. M., & Hogg, M. A. (2017). Who am I if I am not like my group? Self-uncertainty and feeling peripheral in a group. Journal of Experimental Social Psychology, 72, 125-132. doi: 10.1016/j.jesp.2017.05.002
  • Hohman, Z. P., Dahl, E.*, & Grubbs, S. (2016). Entitativity and social identity complexity: The relationship between group characteristics and personal characteristics on group identification. Self & Identity, 15, 638-649. doi: 10.1080/15298868.2016.1185462
  • Hohman, Z. P., Crano, W. D., & Niedbala, E. M.* (2016). Attitude ambivalence, social norms, and behavioral intentions: Developing effective antitobacco persuasive communications. Psychology of Addictive Behaviors, 30, 209-219. doi: 10.1037/adb0000126
  • Hohman, Z. P., & Hogg, M. A. (2015). Fearing the uncertain: Self-uncertainty plays a role in mortality salience. Journal of Experimental Social Psychology, 57, 31-42. doi: 10.1016/j.jesp.2014.11.007
  • Hohman, Z. P., & Hogg, M. A. (2015). Mortality salience, self-esteem, and defense of the group: Mediating role of ingroup identification. Journal of Applied Social Psychology, 45, 80-89. doi: 10.1111/jasp.12277
  • De Dominicis, S., Crano, W. D., Cancelleri, U., Mosco, B., Bonnes, M., Bonaiuto, M., & Hohman, Z. P. (2014). Vested interest and environmental risk communication: improving willingness to cope with impending disasters. Journal of Applied Social Psychology, 44, 364-374. doi: 10.1111/jasp.12229
  • Hohman, Z. P., Crano, W. D., Alvaro, E. A., & Siegel, J. T. (2014). Attitudinal ambivalence and adolescent drug use: The persuasive effects of subjective ingroup norms on ambivalent attitudes toward drug use. Prevention Science, 15, 65-74. doi: 10.1007/s11121-013-0368-8
  • Siegel, J.T. Crano, W. D., Alvaro, E.A. Lac, A., Hackett, J.D., Hohman, Z. P. (2014). Differentiating common predictors and outcomes of marijuana initiation: A retrospective longitudinal analysis. Substance Use and Misuse, 49, 30-40. doi: 10.3109/10826084.2013.817427
  • Alvaro, E. A., Crano, W. D., Siegel, J. T., Hohman, Z. P., Johnson, I., Nakawaki, B. (2013). Adolescent attitudes toward anti-marijuana ads, use intentions, and actual marijuana usage. Psychology of Addictive Behaviors, 27, 1027-1035. doi: 10.1037/a0031960
  • Miller, S. M., Siegel, J. T., Hohman, Z. P., & Crano, W. D. (2013). Factors mediating the association of parent's marijuana use and their adolescent children's subsequent Initiation. Psychology of Addictive Behaviors, 27, 848-853. doi: 10.1037/a0032201
  • Siegel, J.T., Alvaro. E.A., Crano, W.D., Lienemann, B., Hohman, Z. P., & O'Brien, E. K. (2012). Increasing social support for depressed individuals: A cross-cultural assessment of an affect-expectancy approach. Journal of Health Communication, 17, 713-732. doi: 10.1080/10810730.2011.635775
  • Siegel, J.T., Alvaro, E.A., Hohman, Z. P., & Mauer, D. (2011). "Can you spare an organ?" Exploring Hispanic Americans' willingness to discuss living organ donation with loved ones. Health Communication, 26, 754-764. doi: 10.1080/10410236.2011.566831
  • Hohman, Z. P., & Hogg, M. A. (2011). Fear and uncertainty in the face of death: The role of life after death in group identification. European Journal of Social Psychology 41, 751-760. doi: 10.1002/ejsp.818
  • Hogg, M. A., Siegel, J. T., & Hohman, Z. P. (2011). Groups can jeopardize your health: Identifying with un-healthy groups to reduce self-uncertainty. Self and Identity, 10, 326-335. doi: 10.1080/15298868.2011.558762
  • Hohman, Z. P., & Rivera, J. E. (2010). Need to belong. In M. A. Hogg & J. Levine (Eds.). Encyclopedia of the Group Processes and Intergroup Relations, Thousand Oaks, CA: Sage. doi: 10.4135/9781412972017
  • Rivera, J. E., & Hohman, Z. P. (2010). Self and Identity. In R. Jackson (Ed.). Encyclopedia of the Self and Identity, Thousand Oaks, CA: Sage.
  • Siegel, J. T., Alvaro, E. M., & Hohman, Z. P. (2010). A Dawning Recognition of Factors for Increasing Donor Registration: The IIFF Model. In J. T. Siegel & E. M. Alvaro (Eds.), Understanding Organ Donation: Applied Behavioral Science Perspectives (pp. 313-330). Malden, MA: Wiley-Blackwell. doi: 10.1002/9781444317459.ch19
  • Hohman, Z. P., Hogg, M.A., & Bligh, M. C. (2010). Identity and intergroup leadership: Asymmetrical political and national identification in response to uncertainty. Self and Identity, 9, 113-128. doi: 10.1080/15298860802605937
  • Hogg, M. A., Hohman, Z. P., & Rivera, J. E. (2008). Why do people join groups: Three motivational accounts from social psychology. Social Psychology and Personality Compass, 2/3, 1269-1280. doi: 10.1111/j.1751-9004.2008.00099.x

* Graduate Student

Teaching Activities

Graduate Courses:

  • Group Processes and Intergroup Relations
  • Attitudes and Persuasion
  • Research Methods in the Social Sciences
  • Multivariate Analysis

Undergraduate Courses:

  • Social Psychology
  • Statistics

Current Graduate Students

Ethan Dahl
Elizabeth Niedbala
Joshua Brown

We will also be looking to add a graduate student for the 2018-2019 academic year, so please apply in 2017-2018!