Tun-Min (Catherine) Jai, Ph.D.
Phone: (806) 834-8645
Office: HS 288
Associate Professor- Retail Management
RTL Graduate Advisor
International Relationship Committee, International Textile and Apparel Association
Tun-Min (Catherine) Jai is an associate professor of Retail Management at Texas Tech University. Her areas of expertise include fashion merchandising, consumer behavior, and Internet commerce. Her research projects involve consumer online shopping behavior, neuro-marketing and the utilization of technology in the hospitality and retailing industry.