Earn your Online Bachelor of Arts in Public Relations & Strategic Communication Management from Texas Tech University and develop a versatile set of skills to lead in today’s complex communication landscape. This program prepares you to build brand trust, shape public perception and deliver effective messaging across diverse platforms and audiences. Designed for working professionals, career changers and aspiring communication leaders, you’ll gain hands-on experience in public relations writing, campaign planning, media relations, crisis communication, digital engagement and more.

Graduate ready to lead in roles across corporate communications, nonprofit outreach, government affairs, digital marketing, and beyond. Available fully online or on campus in Lubbock. Apply today.