Texas Tech University


Agricultural Communications Leadership

Enables individuals working in agricultural communications profession to increase their understanding of the more complex and dynamic communication strategies such as crisis communications, knowledge management, and effective online media utilization. Increases students' understanding of leadership and the people with whom they interact on a daily basis, enabling them to perform their professional duties more effectively and efficiently.

Agricultural Leadership

This certificate program allows students from a multitude of agricultural backgrounds to add value to their current expertise whether working in the industry or pursing a graduate degree. This program allows students to get an in-depth understanding of the human interactions involved in leader-follower exchanges and learn to apply those theories to real-world situations. In addition to Leadership Theory, topics include barriers and suggestions for developing leadership in rural communities, working with volunteers, culture and climate of the workplace, measuring and evaluating leadership in organizations and current topics affecting leaders within the agriculture industry.