About the Program

Immerse yourself in the world of wine commerce and trade with Texas Tech's Wine Business Certificate course. Designed to complement our Viticulture and Winemaking Certificate Programs, this online program offers a comprehensive understanding of wine sales and marketing, covering both direct-to-consumer and wholesale strategies.

Through five meticulously crafted courses, you'll delve into wine industry finance, sales techniques, eCommerce, regulatory issues, and more. Led by industry experts, each course provides invaluable insights and practical skills essential for success in the dynamic wine business landscape.

Visit the program website for more details.

Program Website

Some programs may require you to come to the main campus or regional site for a course or activity. Make sure and check with the Department/Program Advisor to ensure you are able to meet the programs' requirements before you apply. Visit the program website for more details.