Matt Bush was born in Idalou, Texas, near Lubbock. He's a third-generation Red Raider with advertising in his blood. He's been on commercial sets since he was 2 years old and working with his dad, both in front and behind the camera. 

Bush graduated from Texas Tech University with a degree in advertising and exercise sports science in 2009 and then joined his father's political consulting firm to help elect state representatives, judges, mayors and sheriffs.

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Anne Hudson was raised in The Woodlands, Texas and graduated with her bachelor's degree in journalism from Texas Tech University in 2000.

While at Texas Tech, Hudson was a Texas Tech Cheerleader, a member of Kappa Kappa Gamma, and a radio personality on KTXT-FM, while also completing internships at KCBD and The Avalanche Journal.

After graduation, Hudson started her media car­­eer in Bowling Green, Kentucky, where she was a morning show co-host on 103.7 WPTQ-FM and a mid-day show host on 100.7 WKLX-FM. Hudson spent her weekends as a TV-Reporter on the ABC affiliate, WBKO.

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Ginger Pearson Nelson graduated with bachelor's degrees in both advertising and Spanish from Texas Tech University in 1992, and went on to earn her J.D. from the Texas Tech University School of Law in 1995.

As mayor of Amarillo, Nelson has collaborated with Texas Tech University to establish the newly opened Texas Tech School of Veterinary Medicine, the state's first veterinary school in more than a century.

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