Todd Chambers



Associate Professor
Chair, Department of Electronic Media & Communications

About me

  • Married to Barbie and have two beautiful daughters, Emily and Macy.  I enjoy volunteering and raising money to find a cure for cancer through Relay For Life and other American Cancer Society activities.

Research Specialty

  • Media management and economics

Main Methodological Approaches

  • Secondary Analysis
  • Survey
  • Focus Groups

Education

  • Ph.D., University of Tennessee, College of Communication, Communication
  • M.A., Texas Tech University, Mass Communications
  • B.A., Texas Tech University, Journalism

Recent Graduate Courses Taught

  • Contemporary Issues in Communication Technology
  • Social Media
  • Politics and the Media

Publications in Last 5 Years

  • Cooper, K., Akers, C., Doerfert, D., Chambers, T., and Davis, C. (in press) Usability evaluation of an online media resource guide.  Journal of Agricultural Education.

  • Potter, R., Callison, C., Chambers, T. and Edison, A. (2008).  Radio‚Äôs clutter conundrum:  better memory for ads, worse attitudes toward stations.  International Journal of Media Management. 10(4), 139-147.

  • Bichard, S., Chambers, T. and Patwardhan, P. (2007).  The media buying process:  perceptions of media sales representatives,  International Journal of Media Management, 9 (1). 28-39.

  • Chambers, T. (2006).  The state of Spanish-language radio.  Journal of Radio Studies, 13(1), 34-50.

  • Chambers, T., Callison, C. and Bichard, S. (2005).  Crossing-platforms:transferring media dependency from traditional media to the Internet.  Southwestern Mass Communication Journal, 21 (1), 13-24.