Texas Tech University

Master of Science in Sport Management

The graduate program in sport management prepares students for careers in the sport industry. Students will acquire theoretical knowledge and practical experience in areas such as sport marketing, facility and event management, leadership, and financial management in sport. Classes are available in each of the aforementioned areas and other content areas of sport management.  Students have options of completing internships, participating in research projects, or completing theses.  Graduates of the program have been successful securing employment with organizations such as the Texas Rangers, the Houston Astros, Texas Tech Athletics, and the EDS Byron Nelson Championship.

We prepare graduate students for a broad range of management related positions within intercollegiate, interscholastic, professional, amateur, public or private sport organizations. We strive to provide a challenging environment by specifically relating the academic study of the management of sport to its practical side. We are able to provide a superior educational experience to our students by supporting our instruction with prior experiences in sport as well as current research in areas of sport marketing, risk management, sport leadership, and sport organizational behavior.


Thesis Option: Minimum 30 hours + 6 thesis hours (36 hours total)

Non-thesis: Minimum 36 credit hours

  • Sport Management Course Rotation 

Career Opportunities

Students graduating from this program have gone on to careers in:

  • Sport Marketing Director
  • Sport Sponsorship Director
  • Corporate Partnerships Manager
  • Team Marketing/Promotions Assistant
  • Director of Community Relations
  • Sport Event Supervisor
  • Intercollegiate or Interscholastic Athletic Director of Sport Facility

More Information

Department of Kinesiology & Sport Management

  • Address

    Box 43011, Texas Tech University, 2500 Broadway, Lubbock, TX 79409
  • Phone