We Are World Travelers
COMC students embarked on a study abroad trip to London, England.
We Are Experienced
Tech PR visits Dallas PR agencies.
We Are Crisis Communicators
Alumna Linda Rutherford teaches Crisis Communication Short Course.
We Are Diverse
Angela Barrera Participates in 2013 Hispanic College Quiz Bowl
We Are Social
Social Media Lab Sparks Interest
We Are Scholars
Chinwe Obi: Texas Tech Student of Integrated Scholarship
We Are Professionals
PR student Caroline Trujillo discusses her internship with the Houston Astros.
Public Relations at Texas Tech
Consider the Possibilities:
Any Goal. Any Industry. Anywhere.
Public relations (PR) is about how organizations communicate with their publics to create and strengthen relationships. Regardless of the goal you’re pursuing, the industry you’re interested in, or where you want to work, there are opportunities for a career in public relations. The Department of Public Relations at Texas Tech University can help you prepare by providing you with skills that can be applied in a variety of careers in PR and beyond.
Please take a look around our site. We’d love for you to learn more about what our program has to offer. Have questions? We have answers—contact the Public Relations Department Chairperson, Trent Seltzer, Ph.D. 806-834-3803, firstname.lastname@example.org, @tseltzer.
Dynamic and engaging classes emphasize how to build and manage relationships with your publics; strategic campaign planning; integrating traditional, digital, online and social media; persuasive communication techniques, including writing, graphic design and content creation; advanced social media monitoring and analytics; global communication; and a variety of courses on specific PR topics.
PR Strategies, PR Writing, PR Graphics, Social Media, PR Campaigns, Crisis Communication, Nonprofit PR, Sports PR, International PR, Political PR.
Our alumni work at prestigious firms from coast to coast, including FleishmanHillard, Golin, Weber Shandwick, Edelman and more. Graduates of our program also work in a variety of fields, including sports, nonprofit, government, marketing and new media, or they pursue graduate degrees in law, business and communication. Our alumni include:
- Social Media Community Manager, JCPenney
- Senior Vice President, Weber Shandwick
- Senior Public Relations Manager, AT&T
- Communications Manager, FOX Sports
- Global Corporate Communications Manager, Nike
- Social Media Coordinator, Phillips 66
- Communications Manager, American Red Cross North Texas
- Current PR Students
- Faculty Research
- PR Faculty
- Prospective PR Students
- Resources for Research
- The PR Roundup
- Tech PR
- Degree Requirements
- Outpost Social Media Lab
- Graduate Program
- Coy Callison, Ph.D.
- Bill Dean, Ph.D.
- Liz Gardner, Ph.D.
- Kristi Gilmore, Ph.D.
- Jo Grant
- Andy King, Ph.D.
- Sun-Young Lee, Ph.D.
- Eric Rasmussen, Ph.D.
- Trent Seltzer, Ph.D.
- Autumn Shafer, Ph.D.
- Weiwu Zhang, Ph.D.
For more information regarding advising in PR, contact Kim Bergan.
For more information regarding internships, contact Aleesa Ross.
For information about TechPR, the student public relations association, contact the TechPR President.