Katie Brown - Research

Research Interests

• Trademark Law
• Brand Management
• Legal Scandals

Recent Publications

• Pedersen, Z., Brown, K., & Roh, S. (2026). Athlete Brand Mark Ownership: The Current Landscape of Trademark Usage in the National Basketball Association. The Journal of Contemporary Issues in Sport, 2(1), 16-27.
• Salaga, S., Mills, B. M., & Brown, K. M. (2026). The Relevance of Betting Market Outcome Uncertainty: Decided Wagers and Television Viewership Loss. Journal of Sports Economics, 27(2), 214-232.
• Brown, K., & Pacheco, K. (2025). Name, Image, and Likeness (NIL) and Title IX Implications. Paying College Athletes: A Reference Handbook, 102.
• Brown, K., & Brown, S. (2025). Sport Organizations and Legal/Risk. Organizational Communication and Sport: Connections, Applications, and Opportunities, 211.
• Brown, K., & Brown, S. (2025). Overview of Liability in Sport and Communication. Organizational Communication and Sport: Connections, Applications, and Opportunities.
• Brown, K. M., Brown, S. M., Brown, W. E., Brison, N. T., & Pickett, A. C. (2025). Unveiling the Aftermath: Analyzing Moral 5 Reasoning in the Wake of the Michigan State and 6 Larry Nassar Scandal. Journal of Sport Behavior, 48(1), 1.
• Brown, K. M., Esho, A., & Sanderson, J. (2025). From locker room to limelight: exploring college athlete heightened visibility, branding challenges, and safety in the age of name, image, and likeness. International Journal of Sport Communication, 18(2), 129-135.