Texas Tech University

Masked Rider Endowed Scholarship

Gerald and Debbie Nobles and masked rider

The Masked Rider Scholarship Endowment was established in 2009 by Debbie and Gerald C. Nobles, Jr. This scholarship will benefit the Texas Tech Masked Rider for the year he/she rides. This scholarship is to be awarded to the Masked Rider regardless of his/her major.

Gerald C. Nobles, Jr. received a Bachelor of Science in Animal Business from Texas Tech in 1973. As a student, he was involved in Phi Delta Theta, Alpha Zeta, Rodeo Association, and served as the Masked Rider from 1973 to 1974. He is on the board of directors for the Fasken Foundation, and servs as President of the Ranching Heritage Association Executive Committee.

Debbie Jones Nobles graduated from Texas Tech in 1973 with a bachelor's degree in Home Economics Education. She was a member of the American Home Economics Association and the Rodeo Association. She is a retired teacher from Midland ISD.

Together, Gerald and Debbie own Nobles L. Bar Ranch in Brady, Texas. They have two children. Cade Cowden Nobles, received a BS in Agricultural Communications from TTU in 2001, and Tyler Nobles received a BBA in Finance from TTU in 2003.

The Masked Rider is a program built on tradition. The Masked Rider has been the official mascot of Texas Tech University since January 1, 1954. However, the tradition of the Masked Rider is over 60 years old. The program began in the 1930's with volunteer students who would get dressed in a cape and mask and appear unexpectedly at Texas Tech home football games. Originally known as "Ghost Riders," the Masked Rider program has since become a prestigious institution and a powerful icon of Texas Tech. Although the position of the Masked Rider is very demanding with public appearances, and caring for the University mascot, Fearless Champion, the rewards are immeasurable.

To support this scholarship, please visit the Masked Rider Endowed Scholarship gift page.


Alex Yack
Senior Director of Development

Matt Williams
Associate Director of Development

Tanner Rex
Assistant Director of Development