Texas Tech University

Yi Gao

Yi Gao

Assistant Professor

ISQS

Room Number: E316

806.834.3847

Research Expertise

  • Economics of Platforms and Crowds
  • Emerging Technologies
  • Data Privacy and Advertising

Education

  • PhD, Management Science and Engineering, Tsinghua University
  • BS, Information Management and Information Systems, Tianjin University

About

Yi Gao is an assistant professor in the Area of Information Systems and Quantitative Sciences (ISQS) at Rawls College of Business, Texas Tech University. She holds a PhD from the Department of Management Science and Engineering at the School of Economics and Management, Tsinghua University. 

Dr. Gao's main research interests lie primarily in the economics of information systems with a particular focus on the topics related to platform economy, paid knowledge products and advertising. She has papers published in reputed journal and conferences. She is an ad-hoc reviewer for top-tier journals and conferences. She teaches data visualization at the undergraduate level.