Center for Sales Excellence

Grounded in research, focused on results.

Mission Statement

The Center for Sales Excellence's mission is to advance the knowledge and professional practice of sales and customer relationship management by providing educational and research opportunities to students, faculty, and corporate professionals.

This mission is in support of five central goals:

Sales Certification

Undergraduate Certificate available to students who complete all four sales courses:
Personal Selling (MKT 4350), Sales Management (MKT 4359), Sales Analytics and Data Driven Sales Strategy (MKT 4352), and Customer Relationship Management (MKT 4351).

Skills Training & Development

Company-led skill-building sessions help prepare students for careers in sales.
Opportunities for internships, externships, and jobs exist with those companies.

Sales Leadership Group

Sales-focused student organization with sales faculty advisors. Students gain exposure to different sales sectors and build relationships with potential employers at networking events.

Student Competitions

Opportunities for mentoring and coaching by faculty and industry partners to enhance sales skills and compete in intercollegiate sales competitions.

Corporate Partnerships & Engagement

Opportunities available including talent acquisition, engagement with students in the classroom, training and development, and social and networking events.

About the Sales and Customer Relationship Management Undergraduate Certificate

Specifically designed to prepare business students with the critical skills required to develop successful sales strategies, implement new technologies and build and maintain business relationships, the four-course Sales & Customer Relationship Management Certificate prepares undergraduate students to set themselves apart in the professional world.

Courses: