The program combines coursework in entrepreneurship coupled with the interdisciplinary training necessary for students to create, pitch, develop, and manage entrepreneurial and intrapreneurial media innovations.
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Classes We Offer
The college requires a minimum of 120 semester hours for a Bachelor of Arts degree. Students must complete no fewer than 58 of those semester hours in the basic liberal arts. The college seeks to offer a curriculum that stays abreast of trends and changes in the field while providing a broad education in mass communications with introductory survey courses, mass media theory and society, media law, and news writing.
Envision and create the jobs of tomorrow that may not yet exist today.
Talk to Someone
We'd love to talk to you about our media strategies program! Use the form below to contact our department chair, Dr. Kelli Cargile-Cook.
College of Media & Communication
AddressTexas Tech University, Box 43082, Lubbock, TX 79409