Texas Tech University

Hunter Hatfield

Hunter Hatfield

Ph.D. Student


Room Number: W354

Research Interests

  • Macromarketing
  • Marketing History
  • Marketing Theory
  • Marketing Strategy


  • Ph.D, Business Administration: Marketing, Texas Tech University
  • BBA, Marketing, Texas Tech University


Hunter N. Hatfield is a first year PhD student and began her PhD program in January 2021. Hunter is a 2020 graduate of the Rawls College of Business at Texas Tech University with a Bachelors of Business Administration in Marketing. Her current research interests are in Macromarketing, Marketing History, Marketing Management, Marketing Strategy, and Marketing Theory.