Department of Journalism & Creative Media Industries

The Department of Journalism & Creative Media Industries joins the College of Media & Communication, AEJMC, & ASJMC in their strong support of the safety, security and well-being of the citizens and residents of Ukraine and those fleeing the country .

An adaptable skillset. A killer portfolio. A supportive professional network.

The Department of Journalism & Creative Media Industries (JCMI) emphasizes experiential education opportunities that provide immersive learning environments, leading students to produce a robust portfolio of content with support from peer, faculty, alumni, and industry mentors. In producing their work, JCMI students are encouraged from their first day in our degree programs to take advantage of opportunities to get busy “making stuff” and plug in to our robust, collaborative content culture.

Program Offerings

In JCMI, we offer the following programs:

• Bachelor of Arts in Journalism

• Bachelor of Arts in Creative Media Industries

• Undergraduate Minor in Journalism

• Undergraduate Minor in Creative Media Industries

• Undergraduate Certificates in Entertainment Media, Game Design & Culture, Motion Picture Production, Sports Media

Student Opportunities

Here is an updated list of award-winning student production opportunities and organizations affiliated with JCMI:

Bullet Advertising Team – Nationally competitive strategic content production

The College Cinephile – Student-produced film criticism program

The Daily Toreador – Student newspaper

Double-T Insider – Sports magazine program produced with TTU Athletics

Heads Up Display – Gaming/pop culture program

The Hub@TTU – Student longform/feature news outlet

Kappa Tau Alpha – Journalism & Mass Communication National Honor Society, TTU Chapter

KTXT FM 88.1, The Raider - College radio station

KTTZ, Texas Tech Public Broadcasting (PBS/NPR affiliate on-campus)

MCTV: Media & Communication TV – Student news broadcast

National Association of Black Journalists (NABJ) – TTU Chapter

Society of Professional Journalists (SPJ) – TTU Chapter

Tech Creative Media Association (TCMA)

Tech Gaming Club – Social club for those interested in gaming

Tech Esports Association – Competitive gaming at a national level

TTU Women's Production Club

Tech Virtual Reality Club – VR/AR enthusiasts

Message from the Chair

Hello, and thanks for stopping by to learn more about the Department of Journalism & Creative Media Industries at Texas Tech!

The faculty, staff, and students of JCMI are a collaborative, driven, and supportive bunch. As Chair, it is my great fortune to work with such an inspiring collection of people, each of whom values great storytelling, a diverse set of perspectives, and our collective responsibility to inform, elevate, and entertain our audiences.

In JCMI, our students are challenged to begin their professional journeys immediately upon arrival at Texas Tech – no waiting around for your second or third (or fourth) year to start perfecting your craft! We provide multiple opportunities for students to get busy from Day 1 making stuff, making connections, and making productive mistakes in a robust collaborative environment. With our on-campus partnerships and ongoing commitment to “study away” field courses, study abroad, internships, and practicum experiences, JCMI leverages experiential education toward tangible, transformative student outcomes that make the JCMI experience so much more than just a degree.

Our alumni are doing amazing work across an enormous diversity of fields and industries, from film directors to prize-winning journalists, television producers to interactive media designers, sports marketing pros to Fortune 500 corporate executives. With graduates and supporters of our program placed in top-five media markets around the country and a substantively engaged National Advisory Board, JCMI maintains a network of professional support that is always growing and deepening to the direct benefit of our students. With certificates available in Sports Media, Entertainment Media, Motion Picture Production, and Game Design & Culture, JCMI offers students opportunities to focus their portfolios toward specific industries while still attaining the diverse, adaptable skillset demanded by today's media marketplace.

Please reach out to me or any of our faculty with questions about what we do and how we do it – we are happy to tell our story and help prospective students and families understand how JCMI could be right for them.

Wreck ‘em!
Rob Peaslee

Contact Us

Robert Moses Peaslee, Ph.D.
Associate Professor & Chair
Department of Journalism & Creative Media Industries

Email: robert.peaslee@ttu.edu
Phone: +1.806.834.2562 

Give to JCMI

Make a gift to the 
Journalism and Creative Media Industries (JCMI)
Fund for Excellence