
Area of Marketing and Supply Chain Management
Excellence In:
Marketing Research
Strategy and Theory
Customer Relationship Management
Supply Chain Management

Through an interdisciplinary approach, the Area of Marketing & Supply Chain Management
helps students develop a career-ready toolkit built on strong foundations in customer
buying behaviors, market research and analytics, product development, supply chain
management, pricing/promotions, sales management, and marketing strategy. Our award-winning
faculty members have strong records of publication in top academic and practitioner
journals, execute innovative research and leverage their industry experience to prepare
students to create value in their professional careers.
Our Faculty and Staff
Learn more about our faculty and staff in the Marketing & Supply Chain Management department by viewing our directory.
Research & Centers

Center for Sales Excellence
The Center for Sales Excellence prepares and develops future leaders through academic
programming, research opportunities, and corporate partnerships.
Learn More 
Neurological Technology Lab
Providing research training for undergraduate and graduate students, the Neurological
Technology Lab uses EMG, EKG, GSR, and other physiological responses to address research
questions.



Questions?
Connect with us to learn more about Rawls College and our Area of Marketing and Supply Chain Management.
Rawls College of Business
-
Address
Rawls College of Business, Box 42101, 703 Flint Avenue, Lubbock, TX 79409 -
Phone
806.742.3188 -
Email
ba_webmaster@ttu.edu